Greenworks Deepens Its Localisation Strategy in Europe, Building a New Pillar for Global Growth

FLORENCE, ITALY – Media OutReach Newswire – 30 June 2026 – At the Greenworks European Dealer Conference, Greenworks announced the rollout of its 24V PowerAll power tool range across Europe, marking the completion of its rollout across the United States, Asia-Pacific and Europe. It marks a new phase in its strategy, with power tools becoming a core pillar alongside its established garden tool business. According to Grand View Research, Europe accounted for 23.5% of global power tool revenue in 2025. A German dealer noted that the shift to integrated battery systems has changed customer purchasing behaviour, reflecting broader industry evolution.

“Europe is one of the world’s core markets for power tools and a key pillar of Greenworks’ globalisation strategy. We will continue to improve our local operating system, deepen collaboration with partners and, through the Greenworks Power ecosystem” said Chen Yin, CEO of Greenworks.

The 24V PowerAll platform is built around a unified battery ecosystem designed for both DIY and professional users. It includes a Home DIY product line for everyday household tasks and a Pro line for high-intensity professional applications, serving users from homeowners to electricians, builders and maintenance professionals. The platform covers more than 200 compatible products, enabling one battery to power drills, saws, lawn mowers, pressure washers and vacuum cleaners across multiple categories. It also enables cross-category energy sharing, strengthening long-term user retention and brand engagement.

Based on 24V lithium-ion technology and brushless motor systems, the platform delivers stronger power, longer runtime and higher efficiency. A shared battery architecture also reduces user costs while increasing convenience and cross-category usability. Greenworks has also introduced USB-C fast charging with advanced GaN technology, improving charging efficiency for tools and portable devices.

In Europe, Greenworks is strengthening localisation across channels, supply chain, product portfolio and brand operations. The company continues to expand its European presence while enhancing its Greenworks Commercial offering for professional landscaping and urban maintenance. The European Operations Center in Florence, Italy, plays a key role in improving logistics efficiency and supporting faster response times across regional dealer networks.

Greenworks will continue investing in lithium-ion battery innovation and brushless motor technologies to support sustainable electrification across global markets.

Hashtag: #Greenworks

The issuer is solely responsible for the content of this announcement.

More Articles From Media OutReach Newswire

#LUXMyWill: Beauty Brand LUX Turns “#BuryMeInThis” From Social Media Trend Into Legal Declaration

SINGAPORE – Media OutReach Newswire – 1 July 2026 – Global beauty brand LUX, in collaboration with VML Singapore, has …
L.K. Technology Announces 2025/2026 Annual Results

L.K. Technology Announces 2025/2026 Annual Results

Ongoing Industry Cyclical Volatility Continues to Weigh on Financial Results Technological Certainty as a Hedge against Cyclical Headwinds HONG KONG …

ICONSIAM Captivates the World with Historic Rainbow Drone and Fireworks Spectacular, Showcasing Thailand’s Readiness to Host World Pride 2030

BANGKOK, THAILAND – Media OutReach Newswire – 1 July 2026 – ICONSIAM, the global landmark and experiential destination on the …

MASA Singapore 2026 Presents Indonesia’s Creative Movement Across Takashimaya Square and Gardens by the Bay

A month-long cultural movement showcasing over 80 Indonesian brands & creators in Singapore.SINGAPORE – Media OutReach Newswire – 1 July …
Share via
Copy link