To celebrate the collaboration, all Cathay members can sign up for complimentary lifestyle protection of their choice online. They can also earn Asia Miles at a rate of HKD2 = 1 Asia Mile when purchasing insurance products.

Monday, March 31, 2025 Cathay and Zurich Insurance (Hong Kong) (“Zurich”) are excited to announce a new strategic partnership that aims to elevate the lifestyle of Cathay members. ​ ​ This collaboration, “Cathay x Zurich partnership – Protect daily lives, Earn Miles” will provide a diverse selection of general insurance solutions alongside a seamless customer journey. The new offerings are designed to safeguard every facet of Cathay members’ lives while enabling them to earn Asia Miles.

An alliance of privileges

As a leading multi-line insurer, Zurich’s premium insurance protection covering home, motor, personal accident and domestic helper extends Cathay’s existing insurance offerings beyond health and travel. This strategic alliance not only leverages the competitive strengths of both organizations but also creates a unique blend of privileges for Cathay members. By delivering the exceptional protection and service, the collaboration reinforces Cathay’s position as a premium travel lifestyle brand while solidifying Zurich’s status as a top-tier insurance solution provider, effectively addressing the diverse needs of its members.

Cathay General Manager Lifestyle Products Jenna Yu said: “At Cathay, we are committed to elevating our members’ everyday lives by curating a diverse variety of products and services tailored to their specific needs. We are incredibly excited to be partnering with world-leading insurer Zurich to give our members extra peace of mind through our comprehensive suite of insurance offerings that enable them to earn miles every step of the way as they move towards a healthier, happier life.”

Zurich Insurance (Hong Kong) Chief Executive Officer Eric Hui said: “At Zurich, we are dedicated to creating a brighter future together, our brand purpose that underscores our mission. This collaboration embodies our shared vision of safeguarding Cathay members’ lives while delivering exceptional value to our customers. By offering well-rounded lifestyle protection—including Mobile, Home, and Motor insurance— to Cathay members, we are pleased to partner with Cathay to ensure that members are fully covered both in the air and on the ground.”

This collaboration maximizes the expertise of Zurich Edge, a digital partnerships proposition designed to deliver tailored solutions to customers through established partner ecosystems. Zurich integrates digital innovation and customized insurance products seamlessly within Cathay’s online sales portals. This ensures a smooth, simple, and efficient customer journey.

Tailored Protection And Welcome Offers

Cathay members can effortlessly enhance their protection through seamless embedded insurance on Cathay Shop. Members can easily add screen protection and accidental medical allowance for selected products on Cathay Shop during the purchasing process. This embedded protection offers an accessible online experience, allowing members to enjoy a hassle-free and streamlined customer journey. ​ From now to 30 Jun 2025, Cathay Shop will also offer a free screen protection for selected products to celebrate the new partnership.

Additionally, Cathay members can select from a diverse range of general insurance products provided by Zurich, including Breezy Home Insurance Plan, Private Motor Car Insurance Plan, Helpersafe Domestic Helper Insurance Plan, and PAMultiple Personal Accident Insurance Plan.

Meanwhile, Cathay members who enrol in Zurich’s general insurance products through Cathay can earn 1 Asia Mile for every HKD2 and enjoy a limited-time discount of up to 30%. ​ This makes it easier to accumulate miles and explore a variety of meaningful experiences, exciting offers and unmissable rewards. As the partnership evolves, Cathay and Zurich will introduce additional insurance products with curated features and exciting exclusive offers.

To celebrate this strategic partnership, Cathay and Zurich are thrilled to introduce tailored promotions for valued members. By signing up online, members can earn 100 Asia Miles (terms and conditions apply) and select from one of the following distinguished lifestyle protections, enriching their overall experience.

Free lifestyle protections include:

• E-purchase Protection
• Passenger Accident Protection
• Driver’s Property Protection
• Window And Solar Panel Protection
• Credit Card Protection

For more information about Zurich’s insurance offerings on the Cathay platform, please visit:

https://wellness.cathaypacific.com/en_HK/offers/zurich.html?utm_source=cx&utm_medium=PR